Twitter announced upgraded versions of its iPhone and Android apps Tuesday — adding many of the features that Twitter.com users have been enjoying for some time.
Now you can click on a tweet with a video link on your smartphone, for example, and have the video play directly in the tweet — just as you can on the website.
Expanded tweets will also include images and the summaries of articles, should the link point to one of Twitter’s media partners (such as Mashable).
“This new experience will roll out gradually to iPhone and Android users,” writes Twitter mobile product manager Sung Hu Kim in a company blog post.
The update adds a number of other features we’ve written about previously to Twitter’s mobile experience: event-based hashtags, such as the one that lets you follow all the action from #NASCAR, and smart search which will offer suggestions on what you’re looking for before you’ve finished typing.
All in all, the upgrades make Twitter’s mobile apps a more effective media-consuming experience — and puts the company light-years ahead of Facebook, which has struggled to update its mobile apps.
The iPhone upgrade appears to work as advertised; however, we didn’t see embedded media in the upgraded Android app.